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Designed for screens, stories, and everything between.

Designed for screens, stories, and everything between.

Designed for screens, stories, and everything between.

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A new perspective on everyday news.

A new perspective on everyday news.

News moves fast. The identity should move with it.

News moves fast. The identity should move with it.

The Challenge

The Challenge

Create a visual identity that feels credible enough for news, but fresh enough for a new generation of readers.

Create a visual identity that feels credible enough for news, but fresh enough for a new generation of readers.

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Bold. Connected. Intelligent.

Bold. Connected. Intelligent.

Bold. Connected. Intelligent.

logo design

Polycule.news is a modern news identity built around clarity, connection, and the flow of information.

Polycule.news is a modern news identity built around clarity, connection, and the flow of information.

Polycule.news is a modern news identity built around clarity, connection, and the flow of information.

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From identity to interface, consistency leads the system.

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A new perspective on everyday news.

A new perspective on everyday news.

A calming palette inspired by botanical ingredients, soft neutrals, and natural textures that reflects the brand's premium positioning.

A calming palette inspired by botanical ingredients, soft neutrals, and natural textures that reflects the brand's premium positioning.

A calming palette inspired by botanical ingredients, soft neutrals, and natural textures that reflects the brand's premium positioning.

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Identity in Motion

Identity in Motion

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Clarity in every story.

Clarity in every story.